Target Audience: Cardio enthusiasts, Home gym owners, Low-impact exercise seekers, Endurance athletes
Content Idea: Rowing Machine Guide: Air vs Water vs Magnetic Resistance
Keywords/Search Volume: rowing machine (33100), concept2 rower (8100), home rowing machine (4400)
Monetization: Concept2 affiliate program
Market Size: Part of $15.8B fitness equipment market
Competition Level: Growing segment
Bottom Line:

Home fitness trends and full-body workout appeal driving rowing machine popularity