Target Audience: Kayakers, Water sports enthusiasts, Outdoor adventure seekers, Fishing kayakers
Content Idea: Kayak Types: Recreational vs Touring vs Fishing Features
Keywords/Search Volume: kayaking gear (8100), kayak accessories (6600), kayak equipment (4400)
Monetization: REI affiliate program
Market Size: Part of $18.6B outdoor recreation market
Competition Level: Water sports growth
Bottom Line:

Water recreation and outdoor adventure driving kayaking gear demand