Social Media Contest
Competition to increase engagement and followers
Read MoreCarousel Post
Social media post with multiple swipeable images
Read MoreMicro-Influencer
Social media user with small but engaged following
Read MoreExperiential Marketing
Creating memorable brand experiences for customers
Read MoreTouchpoint
Any interaction between customer and brand
Read MoreQR Code Marketing
Using scannable codes to connect offline and online experiences
Read MorePush Notifications
Messages sent directly to users’ devices from apps
Read MoreBeacon Technology
Small devices that send signals to nearby smartphones
Read MoreView-Through Rate (VTR)
Percentage of video ads watched to completion
Read MoreCommunity Management
Building and engaging with an online community around your brand
Read MoreInteractive Content
Content that requires user participation like quizzes or calculators
Read MoreLive Streaming
Broadcasting video content in real-time to your audience
Read MoreVideo Marketing
Using video content to promote products or services
Read MoreSocial Media Algorithm
Rules that determine what content users see in their feeds
Read MoreTwitter Threads
Connected series of tweets telling a longer story
Read MoreInstagram Stories
Temporary photo and video content that disappears after 24 hours
Read MoreAI Chatbot
Software that uses AI to have conversations with customers
Read MoreViral Marketing
Content that spreads quickly through social sharing
Read MoreUser-Generated Content
Content created by your customers like reviews and social posts
Read MoreSubscriber
Someone who signs up to receive your emails or content regularly
Read MoreSocial Listening
Monitoring social media conversations about your brand or industry
Read MoreNewsletter
Regular email updates sent to subscribers about your business or content
Read MoreChatbot
An AI program that can talk to website visitors and answer questions
Read MoreBlog Post
An article or update published on a website’s blog section
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