Robots.txt
A file telling search engines which pages they can or cannot crawl
Read MoreXML Sitemap
A file that lists all important pages on your website for search engines
Read MoreRich Snippets
Enhanced search results with extra information like ratings or prices
Read MoreCrawl Budget
How many pages search engines will crawl on your site
Read MoreCanonical URL
The preferred version of a webpage when duplicates exist
Read MoreBroken Link Building
Finding broken links on other sites and suggesting your content as replacement
Read MoreMobile-First Indexing
Google primarily using mobile version of websites for ranking
Read MoreSearch Intent
What users want to find when they type a search query
Read MoreUser Intent
The goal behind a user’s search query or action
Read MoreZero-Click Search
When users get answers directly in search results without clicking through
Read MoreVoice Search Optimization
Optimizing content for voice-based searches on smart devices
Read MoreVoice Search
Using voice commands to search on devices like phones and smart speakers
Read MoreURL Structure
How web addresses are organized on your site
Read MoreTitle Tag
The clickable headline that appears in search results
Read MoreSearch Engine Optimization (SEO)
Improving your website to rank higher in search results naturally
Read MoreSchema Markup
Code that helps search engines understand your content better
Read MoreOrganic Traffic
Website visitors who find you through unpaid search results
Read MoreMeta Description
A short summary of a webpage that appears in search results
Read MoreLong-tail Keyword
A specific search phrase with three or more words that has less competition
Read MoreLocal SEO
Optimizing your online presence to appear in local search results
Read MoreLink Building
Getting other websites to link to your website to improve SEO
Read MoreKeywords
Words people type into search engines that you want to rank for
Read MoreFeatured Snippet
Special search result boxes that show quick answers at the top of Google
Read MoreDomain Authority
A score that predicts how well a website will rank in search engines
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